Old Age Inspires New Business in Japan
With an average life expectancy of 84.2 years, Japan's population is living longer than almost any other country in the world. The market for consumers over the age of 65 is now worth nearly 900 billion dollars. Today's episode introduces a major shopping mall which is catering to this market by opening its doors at 7am to let old people in the neighborhood use its facilities for walking and group exercise classes. We also feature a special travel service that provides the extra care and support needed for older customers with disabilities to be able to take local excursions or even go on a "final dream trip."
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