Burger King: How Do They Do It?

Year 2022Episode 760 minMay 22, 2022
Burger King: How Do They Do It?

The secrets of the fast-food chain, revealing how its advertising marks it out among its rivals, and how a clever pricing and location strategy give it a unique position in the burger market. The programme also looks at what the future holds as customers become more concerned with issues like food waste, the environment and plant-based diets.

Burger King: How Do They Do It? has aired on May 22, 2022 at 8:00 PM
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