Rose Matafeo

Jenna Bush Hager announced her new book imprint, Thousand Voices Books, with Random House Publishing Group. The first book to be published is called "Conform" from debut author Ariel Sullivan. Blake Shelton joins Hoda and Jenna via video call to look back on his friendship with Hoda — and reveals a "missed" moment between them in Nashville! TODAY's Hoda Kotb and Jenna Bush Hager test out viral hacks for things that Hoda loves, including a new way to peel a Sumo orange, how to get peanut butter to the top of the jar and more. Rose Matafeo joins Hoda and Jenna to talk about her second standup special called "On and On and On" where she shares her candid take on relationships. She also opens up about her dating life and starring in "Moana 2." When a mom from North Carolina named Kristy Willis realized it was time for a life change, she found the happiness and purpose she was looking for after a wellness retreat for military families and embarked on a mission to help those impacted by Hurricane Helene. Hoda and Jenna surprise her with a new truck from Ford to help her continue those efforts. Entrepreneur Emma Grede and fashion designer Kristin Juszczyk, whose career skyrocketed when Taylor Swift stepped out in a jacket she made, join Hoda and Jenna to talk about the launch of Off Season, a clothing line that brings football and fashion together.