Canlan Ice Sports Corp

Season 2Episode 260 minSep 13, 2012
Canlan Ice Sports Corp
Undercover Boss Canada takes a look at what really goes into creating the nation’s favourite pastime – Hockey. Canlan Ice Sports Corp is the largest private sector owner/operator of ice sports & entertainment facilities in North America and believes its role is to nurture future NHL stars. CEO Joey St-Aubin admits their prices are higher than local municipal rinks, but believes his company offers a premium service and better ice quality. In an effort to win back cost-conscious customers, he adopts a brand new identity, allowing him to secretly survey his rinks, bars and restaurants and find out how they’re really performing. Ice Queen Ramona coldly tells him to quit complaining when he struggles to get the rinks ready for play-off, and there’s so much dog poop to pick up at one facility, there’s no time for lunch. In the end, what he discovers leads to real frontline changes that make life easier for staff and also go down well with customers.
Canlan Ice Sports Corp has aired on Sep 13, 2012 at 9:00 PM
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